RedCon1 back in the game with the announcement they are introducing two new flavors to their popular MRE Lite line. Coming Friday, March 8th will be Snickerdoodle and Strawberry Shortcake. CEO Aaron Singerman is really looking forward to the new flavors saying
These are two of the best flavors ever.Snickerdoodle and Strawberry Shortcake will join Banana Nut Bread, Blueberry Cobbler, Dutch Apple Pie, Oatmeal Chocolate Chip and Pecan Pie flavors.
Rumor has it that RedCon1 is also working on a RTD version of MRE Lite set to launch later this year. If we keep seeing more flavors come out, this could be one of the biggest launches in the RTD space as it looks to challenge MuscleMilk and others for the protein RTD crown.
Fitness Informant's POV
This is good news for RedCon1 fans. We've heard from many that they love this line. We actually reviewed their Dutch Apple Pie and loved it. If Aaron and the RedCon1 team can pull of this RTD version of MRE Lite it could be a launch similar to MRE Bars how it disrupted the category. These two flavors are making my mouth water - I may have to get my hands on these to try. Just a note for all of you, use coupon code INFORMANT at RedCon1.com and save 10%.
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