MuscleTech EFF’N Hydrate!: Effervescent Hydration

MuscleTech has been a major player in the sports nutrition field since 1995. The company grew quick and large to become one of the largest companies in the world. What carried the brand to dominance was their ability to put innovation at the center of their strategy. Over 30-years later and MuscleTech is still doing that.

Hydration products have flooded the market since brands like Liquid IV grew and sold for $500 million in 2020. Proper hydration and electrolytes are key to overall health and performance. MuscleTech's EFF'N Hydrate! uses effervescent beads to create a carbonation experience for users, but also provides the key electrolytes to improve performance.

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MuscleTech EFF’N Hydrate! Supplement Facts

MuscleTech’s EFF’N Hydrate! combines a unique consumer experience with the effervescent technology with a good overall hydration formula to make this a must-try. The formula contains the major electrolytes in Sodium, Potassium, Magnesium and Calcium. We are going to focus on these.

Sodium – 350mg

Sodium is one of the key electrolytes. It is the primary regulator of hydration & fluid balance. It is essential for muscle contractions.

Potassium – 140mg

Potassium, along with Sodium, are the two key electrolytes you hear a lot about. Much discussed is the ratio between the two. You are essentially getting a 2:1 ratio of Sodium to Potassium. Potassium is crucial for nerve signaling & muscle performance. It can help rediuce cramps and muscle fatigue.

Magnesium – 30mg

Magnesium is known as the relaxation electrolyte. Magnesium aids in electrolyte transportation. It also aids in ATP energy production. Magnesium is also key to obtaining a good night’s rest (sleep).

Calcium – 50mg

Calcium is generally spoken about when it comes to bone health (ie drink milk as a kid). However in an electrolyte formula it is beneficial for muscle contraction. Calcium, magnesium, and sodium work together to keep muscles contracting and relaxing smoothly.

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Final Takeaway on MuscleTech EFF'N Hydrate!

A simple formula with a unique delivery mechanism makes this really unique and a must-try. One of my personal qualms on electrolyte formulas and RTD (ready-to-drink) was the lack or non-existent carbonation. We as consumers like that (mostly). The fact that MuscleTech mimics it here in EFF'N Hydrate! while giving us a healthy formula with a 2:1 sodium to potassium ratio will be a good way to keep us hydrated and balanced.