Nutralabz Becomes Official US Distributor of Grenade Products

Grenade, a UK-based brand specializing in bars, shakes and sports nutritional supplements, will now be distributed in the United States exclusively by Nutralabz. Grenade products, specifically bars, have been available on and off in the United States with rotations at Costco and placement on Amazon, but this is the first time that the brand will be pushed out to the masses through retailers and stores across the country.

Grenade is most well known for their bar line. Their former "Carb Killa" bars and their iconic collaborations with OREO and Cadbury in their protein bars make Grenade a highly sought after protein bar globally, but specifically had a lot of requests to bring them to the US. Grenade has many flavors of their protein bars as well as spreads, shakes and sports nutritional supplements.

Grenade was acquired in 2021 by Mondelez International. Mondelez is the owner of the iconic OREO and Cadbury brands.

Nutralabz, the parent behind Basic Supplements, Simply Wellness Club and GR8 Lifestyle, reached the agreement with Grenade over the 2026 Arnold Classic weekend in Columbus, OH.

Nutralabz is now looking for retailers to bring in the iconic and delicious Grenade bar line into their stores. Grenade bars are 20+ grams of protein per bar with minimal sugars and taste great with great texture.

Final Takeaway on Nutralabz X Grenade Deal

I have had the opportunity to work directly with Grenade back in 2020. It is a great brand with great products. Their bars are delicious. I have found that the protein bars from outside the US seem to have better flavor and texture compared to many of the stateside bars we can find today. If you're interested in carrying Grenade in your stores you can reach out to me and I can get you in contact with Nutralabz.