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About This Episode
Joshua Schall, owner of JSchall Consulting, has spent many years inside the sports nutrition industry working for large and small companies. Josh now spends his time consulting for these companies. Josh and Ryan discuss the business side of sports nutrition including recent success of brands, the struggles of GNC and how to fix them, what supplement companies are lacking today and how to win in today’s crowded environment with so many brands and Amazon.
Topics Covered on this Show
- Wholesale Distribution
- GNC Struggles
- Competing in Today’s Environment
- Amazon’s Impact
- Business Strategy
- Brand of the Year
Links From Show
About The Guest
Joshua Schall, MBA
Joshua Schall is an executive-level digital-first consumer packaged goods (CPG) industry brand, sales, and operational strategist (with an emphasis on value-added and emerging categories). I hold a MBA with over a decade of sales, brand development, marketing, financial analysis, and operational efficiency experience at world-leading organizations. I have successfully lead major CPG categories in developing strategic brand plans, new product launches, multi-channel promotions, and dynamic digital commerce initiatives that enhanced market share. I am an inspiring leader that has an ultimate goal of creating powerfully disruptive, billion-dollar lifestyle brands
About The Host
Ryan Bucki, ISSA-CFT
Ryan Bucki is the president of FitnessInformant.com. Ryan started Fitness Informant in 2016 as a platform to help educate others on all topics health, wellness, fitness and supplements. Ryan worked for an online supplement company to learn the inside aspect of the supplement industry. Ryan is also a certified fitness trainer through the International Sports Sciences Association.
He is also a former professional wrestler (WWE style). Ryan wrestled professionally for 10 years, cultivating with a WWE tryout in 2003. A combination of being overweight and involved in professional wrestling got Ryan into health, fitness and supplements.
