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Booty and The Beast Episode 22: Cody Stephens

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About This Episode

Cody Stephens, President of 5 Star Nutrition, discusses the roots of 5 Star Nutrition, how the business grew to 60+ locations, creating their wholesale brand and how they are adding value to their wholesale brand through consulting and education.

Topics Covered on this Show

  • Going from NutriShop to 60+ 5 Star Nutrition stores
  • The 5 Star Nutrition service model
  • Creating and sustaining a wholesale brand
  • Taking the 5 Star Nutrition playbook to other retailers through value add
  • Franchising model for 5 Star Nutrition

Interested in the 5 Star Nutrition playbook and education visit here: https://defynedbrands.com/wholesale/.

Links From Show


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